Cryptocurrencies continue to make their way into various industries. Ayr United FC, a UK football club, recently announced a new sponsorship deal. The team will be playing with the “Bitcoin BCH” logo on their jerseys in the upcoming season. This will definitely attract attention.
This is an interesting idea to attract attention to cryptocurrencies through sports. Especially when it comes to popular sports such as football, rugby, basketball and so on. So far there have been no major achievements in this regard, but times are changing.
From the beginning of the next season, the team’s T-shirts will feature “Bitcoin BCH” logos. The new kits will be released this week and fans will be able to pre-order them at the same time. This is quite an intriguing turn of events, although it doesn't come as much of a surprise. According to the source, the club itself got in touch with a proposal for a deal. Although the club's management had difficulty understanding cryptocurrencies - and Bitcoin Cash in particular - they seemed more than satisfied with the contract. With Ayr United matches being broadcast on BT Sport and Sky Sport, many people are learning about digital money for the first time.
Taking into account everything said above, this is a rather serious step for cryptocurrencies in general. And while the controversy over Bitcoin Cash and Bitcoin is unlikely to die down any time soon, Bitcoin is not currently sponsoring a major sports team. It looks like the fork has surpassed the original in this regard.
Note. ed. We should note that this is not the first experience of sponsorship of cryptocurrency companies in the field of sports. We previously reported that Arsenal FC signed a sponsorship contract with CashBet Coin. And in December last year, ata hockey club Rungsted Seier Capital not only changed the name of their home arena to “Bitcoin Arena”, but also began paying their players salaries in Bitcoin.
According to https://themerkle.com
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