According to research from the Bakkt platform, the cryptocurrency market is attracting a younger generation of investors. Older age groups are more conservative and prefer traditional finance.
The platform conducted a survey of 2,000 Americans to find out the average age of crypto investors and the obstacles they face.
40% of respondents who invested in cryptocurrencies are young people from 18 to 29 years old.
Among the age group from 30 to 44 years old, 29% of respondents are interested in digital assets. 27% of the population from 45 to 60 years old invests in cryptocurrency.
The 60+ generation has almost no interest in this asset class, among them only 3% are ready to deal with innovative finance.
By gender, men remain more active in the world of digital assets.
More than half of those surveyed - 58% - are counting on long-term investments, considering cryptocurrency as a tool for storing value. 43% of Americans surveyed plan to trade assets for short-term profit.
According to the survey, most investors invest small amounts in cryptocurrency. Most invested $200 or less. Only 5% placed more than $1,000 on the market.
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