Starting September 16, the Sebitseom artificial island complex in Seoul (South Korea) is hosting one of the world's largest blockchain conferences - Block Seoul. The film industry is also showing interest in the world of innovative technologies.
The key topic of discussion was the adaptation of blockchain technology to the constantly changing technological landscape. Hollywood couldn't stay away either. Marcello Mari, who is actively promoting the idea of blockchain in the world of cinema, shared his confidence in the future of blockchain in the world of the crypto industry.
According to Mari, despite all its conservatism, Hollywood knows how to count money and sooner or later will appreciate all the advantages of blockchain technology. Perhaps the pioneer will not be a world-famous producer, and innovative technology will take its first steps in the crypto industry in auteur cinema. Nowadays, the specifics of film production are such that most often high-budget films are released from “super producers”. If the creator does not have fame and recognition, it is extremely difficult to create paintings. In this situation, blockchain could provide tracking and transparency of all financial aspects and optimize and control costs, and cryptocurrency would unite all participants in the film process.
But today, unfortunately, blockchain technology still remains a mystery for the traditional film industry. There are separate solutions in the field of logistics or production. However, this is more an exception to the rule than a systematic application of technology, especially in the field of production.
Therefore, Marcello Mari is actively promoting the project created in collaboration with Christopher Woodrow. The famous Hollywood producer, who has Oscar-winning work to his credit, assessed the prospects of the innovative technology. Now the priority is to present a working product in Hollywood. Producers believe this could be key to the film industry's acceptance of this technology.
Once blockchain reveals all its benefits, it will become in demand and popular in the film production environment.
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